Rio Tinto Releases Seven Collections to Celebrate Indian Wedding Season
(November 20, '14, 2:38 Danielle Max) (IDEX Online News) – Rio Tinto is celebrating the Indian wedding season with seven new collections from its local jewelry brand, Nazraana. The new lines are named Love, Infinity, Heritage, Spirituality, Contemporary, Floral and Men’s Luxury.
Entering into the spirit of the season, the collections were unveiled in an exotic wedding procession known as a “baraat,” and were delivered to the Reliance Jewels’ showroom in Lucknow, the capital of the Indian state of Uttar Pradesh.
“Indian weddings are not just a union between the bride and groom, but a coming together of two families from near and far. The beautiful new Nazraana jewellery collections will provide a lasting memento of gratitude and love for family and friends on these important occasions,” said Vikram Merchant, Rio Tinto Diamonds India representative office manager who manages the Nazraana.